- Is this wordmark generator free?
- You can try it free: every new account gets 15 credits, and a standard wordmark (2K, standard quality) costs 13, so your first wordmark costs nothing; 1K drafts cost 4 credits if you want to compare styles first. After that, credit packs start at $9.99 for 900 credits. There is no watermark on any download, free or paid, and you keep full commercial rights to the wordmarks you generate.
- What is the difference between a wordmark and a logo?
- A wordmark is a logo made only of the brand name, set in distinctive lettering — Coca-Cola, Google and FedEx are wordmarks. A logo can also be a symbol (Apple), a lettermark or monogram built from initials (HBO, IBM), or a combination of a symbol and text. A wordmark generator only produces the lettering kind, which is the right choice when your name is short, pronounceable and needs to be recognized on its own.
- Can I use a wordmark from this AI wordmark generator commercially?
- Yes. Wordmarks you generate are yours to use on signage, packaging, websites, merchandise and social media, including for clients. Two things to check yourself: run a trademark search on the name before you print it, and avoid uploading a competitor's logo as a reference — the reference mode is for restyling lettering you have the right to use.
- What file do I get, and is it high resolution?
- You get a 2K PNG (2048 px on the long side) with no watermark — with "Transparent background" on, it has a real alpha channel, so it sits on any colour. You can also download an SVG: the lettering traced into single-colour closed paths, ready for a sign maker, vinyl cutter or laser, and scalable to any size. Textured styles like graffiti or brushed metal lose their effects in SVG, so keep those as PNG.
- How is this different from Looka, Canva or a logo maker?
- Looka and most logo makers build logos from icon libraries and geometric fonts, which is what you want for a symbol-plus-text logo. The ArtFont wordmark generator draws the lettering itself — brush script, copperplate, blackletter, groovy retro, graffiti — so the letters are the logo. Canva can set your name in a font; it cannot draw custom lettering for your name.
- Can I upload my current logo and get a wordmark in the same style?
- Yes. Switch the wordmark generator to "Reference logo", upload a PNG or JPG of the lettering you like, type your brand name, and the AI reproduces that lettering style with your name. Use it to refresh an old logo, match a sign that already exists, or turn a hand-drawn sketch into a finished wordmark.
- Does the wordmark generator work with non-English names?
- It works with any Latin-alphabet name, including accents (Café Émile, Señor Taco), and with Chinese, Japanese and Arabic text in the brush and calligraphy styles. Very long names — more than about 25 characters — work better split across two lines, which you can do by generating the two parts separately.
- Can I edit the wordmark after generating it?
- You can regenerate as many variations as you like with the same name and style, change the shape between square and wide, and download every result. Letter-by-letter editing is not built in; for that, download the SVG and adjust the paths in Illustrator, Figma or Inkscape.